Mvix Digital Signage Boosts Communication at Tennessee Social Services Organization

A social services organization serving 22,000 households in Tennessee has deployed a digital signage network powered by Mvix in eight counties

A social services organization serving 22,000 households in Tennessee has deployed a digital signage network powered by Mvix in 8 counties.

Upper East Tennessee Human Development Agency (UETHDA), a social services organization serving 22,000 households in Tennessee, has implemented a digital signage network spanning eight counties. The display network is powered by Mvix, a content-rich digital signage solutions provider.

Guided by their philosophy of “Helping People, Changing Lives,” UETHDA has helped low-income individuals and families develop and strengthen. For over 50 years, they have developed and operated community action and other human resource programs in upper east Tennessee, operating on an annual budget of $16 million.

In order to empower residents and lay a foundation for sustainable community growth, UETHDA needed an engaging communication platform that would connect them with their residents.

The digital signs allow us to expand the reach of our programs and services. We're able to let our residents know about additional offerings not only provided by our agency, but community partners as well.

Tim Jaynes, Executive Director at UETHDA

Previously, Neighborhood Service Centers in the eight counties used notice boards for communication. The boards, however, would often go unnoticed and all of the paper created a lot of waste.

The notice boards also limited the type of content UETHDA could display. Although the agency had automated event calendars and YouTube videos for educating residents, they had no effective method of delivery or platform for display.

Keeping these challenges in mind, UETHDA needed a solution that could easily and remotely distribute multimedia content to each of their eight locations simultaneously. The system also needed to support multi-user access which would enable collaboration between the eight counties.

The solution was to deploy networked digital signage screens powered by Mvix. Each of the Neighborhood Service Centers has a networked screen that displays information about available programs, event listings, live TV, curated UETHDA YouTube videos, an album of completed projects, and other supplemental information such as weather, time and inspirational quotes.

All screens are remotely managed from the main administration center.

“The digital signs allow us to expand the reach of our programs and services. We’re able to let our residents know about additional offerings not only provided by our agency, but community partners as well,” said Tim Jaynes, the Executive Director at UETHDA.

From an operational perspective, the user-friendly UI and being able to update messages fast and easily has been invaluable to UETHDA.

“We’re honored that our digital signage solutions are being used to serve such an excellent cause. Clear and concise communication is important for organizations that serve the community and we’re glad UETHDA is using The Mvix platform to help them connect with the residents they serve,” said Mike Kilian, Senior Director of Business Development at Mvix.

To read the detailed case study, download your free copy here.

Source: Mvix